Celebrating 27-Years of Creative Excellence
| Summit Awards offers: | Who Should Enter: |
| International recognition Prestigious 27-year reputation Reputable blind judging Affordable entry Signature, custom trophies No required "acceptance fee" for winners Friendly, knowledgeable customer support Winner-controlled microsites | Advertising, Digital, and PR agencies In-house marketing/creative departments Interactive firms Video producers Website design companies Creative boutiques Graphic designers Freelancers |
The Summit Creative Award is exclusively for companies, boutiques, and individuals with annual billings below $30 million (see Guidelines for more information).
- Submitter must have produced entries within the last two calendar years until the final deadline (all of 2019, 2020, up through the final 2021 deadline.)
- Entries may not have been previously entered in the SCA competition unless 51% of the work is revised.
- All entries must be submitted for judging exactly as published, aired or implemented, and may not be modified for awards.
- The Summit Awards may request proof of initial production, publication and/or air date.
- The Summit Awards reserves final determination on eligibility.
Each category employs slightly different judging criteria. Broadly, the following is the SCA judging criteria:
The strength of Concept/Ideation/Big Idea (originality and uniqueness of approach; message targeting, and honing; the synergy between concept, copy, and layout/execution) 1-20 pts.
Quality of execution (How well executed is the idea (visual appeal, the tone of voice, chosen media, placement, etc.) 1-10 pts.
Ability to communicate and persuade (How well did the creative move the target audience closer to the action or encourage a change in thoughts) 1-10 pts. Judges' power points (used at the judges' discretion to boost submissions they identify as exemplary) 0-10 pts.
Association with the prestige of the Summit Awards competition is press-worthy and garners media and social exposure.
The Summit Awards is committed to helping winners make the most of their success. Winners are publicized through various platforms, social networks, and at the award’s website: www.summitawards.com.
The Summit Awards is the only awards organization to offer winner microsite profiles. The microsites are free, fully customizable company profiles hosted on our highly trafficked website driving traffic to winners’ sites. Past winners have had thousands of visitors explore their microsite profiles, increasing their website’s prominence and visibility on the internet.
These microsite profiles offer an easy-to-use, built-in WYSIWYG editor, space to upload images of winning entries, and links to winners' portfolios. The meta tag spider locates winners' sites meta tags which significantly increase web rankings. Companies who search out winners' accomplishments visit these profiles while deciding where to invest their advertising dollars.
Winners
Winning entries receive the coveted Best of Show, Gold, Silver, Bronze, or Finalist awards. Our signature custom trophies are a symbol of creative excellence and demonstrate that your firm has achieved the pinnacle of advertising and marketing communication success.
Judges select Best of Show from among Gold-winning entries. To ensure the Summit Award and the winner’s integrity, the competition’s bylaws limit the number of winning entries.
Industry Assistance
The Summit Awards is the only awards organization that gives back to the industry by offering need-based assistance to qualified entrants and discounted fee structures for students. Summit Awards is committed to helping reduce barriers for freelancers who need financial assistance. Please email [email protected] for details.
