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10/29/2008
BRAMPTON LIBRARY PARTNERS WITH INTERKOM
Interkom celebrates its recent win being selected by the Brampton Library in a competition to provide consulting services to its “2009 One Book One Brampton” campaign..
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10/29/2008
INTERKOM TO RE-BRAND BDDC
Interkom has been selected to provide Brand Identity Review and Creative Design Services to the Brampton Downtown Development Corporation (BDDC).
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09/15/2008
INTERKOM WINS SUMMIT MARKETING EFFECTIVENESS AWARD
Interkom beat out 544 entries from 12 countries to win the Summit Marketing Effectiveness Award® in the 2008 Summit International Awards competition for its recent work for Joseph Brant Memorial Hospital Foundation.
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listen to our Interkom Audio Message, for more information on our services.
Business Growth
It is safe to assume that without marketing business growth is unattainable.
Since the role of the marketing is in part to motivate consumers to buy goods
available in a market, it is essential to determine, through information
obtained from Market Research that is subsequently internalized and transformed
into actionable knowledge, who the potential consumers are, how they are
currently behaving and how, through relevant messages delivered via media
that impress these consumers, the marketing can affect the behavior of the
consumers in a desirable pattern.
For more information on Business Growth, click HERE.
Brand Management
Successfully managing a brand involves the three core brand components:
the company, the product and the person experiencing the brand. As marketers,
the challenge is to manage each of these components to ensure that any changes
to them result in positive development of the brand and subsequently,
into sales.
For more information on Brand Management, click HERE.
Promotion
Marketers need to say the right things to the right people in the
right ways. Great marketers use every available communications channel and
new technology to push out their messages. Today, getting consumers to buy
what you are selling requires knowledge-based marketing strategies, including
one that is as old as mankind and more powerful than ever: Word of Mouth!
For more information on Promotion, click HERE.
